YEAR ON YEAR SALES INCREASE
INTERFLORA

THE BRIEF

Increase YOY sales and revenue during Christmas, one of the most important and most competitive times of the year for the flower industry.

OUR RESPONSE

The agency employed a data-led approach to evaluate performance at keyword level, while identifying the role of each touchpoint in the consumer journey and their ROI value.

THE RESULTS

35% increase YOY in sales and revenue.

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