OWN AND DOMINATE THE SEO LANDSCAPE
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THE BRIEF

Own and dominate the SEO landscape for Melbourne Cup.

OUR RESPONSE

We created a custom built solution that helped us to generate fully responsive landing pages that targeted and captured the key racing search terms for spring carnival.

THE RESULTS

The Melbourne Cup page saw an increase in traffic by 95% from Organic searches, whereas the overall cluster of keyword targets grew by 65%.

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