Independent media agency Atomic 212° has celebrated its success in 2023 by taking its staff from Sydney, Melbourne, Brisbane and Darwin on a three-day offsite in the NSW Blue Mountains.

The event, called Atomic 212° Out Of Office, also coincided with the agency’s 15th anniversary.

With 145 staff, the Atomic 212° Out Of Office included workshops facilitated by leading training and development company Culture Hero, plus two evenings focused on the agency’s people, culture and work: a Ranch Retreat BBQ and an evening inspired by Burning Man principles.

Barry O’Brien, Atomic 212° chairman, said the Out Of Office was a great way to gather all our staff from every corner of Australia to thank them for 2023 and to look forward.

“The event wasn’t just about account wins and retentions for us; it was a celebration of the great people who make our agency a success day in, day out,” O’Brien said.

“We are only as good as our people, our valued clients and our media partners, and I’d like to thank all of them for their support in 2023.”

Claire Fenner, Atomic 212° national chief executive officer, said the agency lives and breathes creating faster, smarter, accountable media that produces outstanding results for our clients.

“We’re going from strength to strength as a business thanks to the talent, passion and professionalism of our people – and our clients – so thank you all,” Fenner said.

Rory Heffernan, Atomic 212° national managing director, said the Out Of Office was the first time the agency has taken all its staff away from the office for an offsite.

“It was an incredible three days of work, fun, sharing ideas, planning and celebrating our most important asset: our people,” Heffernan said.

“We’re all looking forward to the next one!”

Article originally published on AdNews.


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