Rory Heffernan Archives

RORY HEFFERNAN, ATOMIC 212’S FIRST EMPLOYEE, APPOINTED ACTING-NATIONAL MD

RORY HEFFERNAN, ATOMIC 212’S FIRST EMPLOYEE, APPOINTED ACTING-NATIONAL MD

Mumbrella can report Rory Heffernan, the first-ever employee of independent Australian media agency, Atomic 212, has been promoted to acting national managing director. Current group MD, Claire Fenner who was promoted into the [...]

DO THE MAFS: THREE SEPARATE TEAMS FOR ON TV BUY? THAT’S NO GOOD FOR THE VIEWER, BRAND OR AGENCY.

DO THE MAFS: THREE SEPARATE TEAMS FOR ON TV BUY? THAT’S NO GOOD FOR THE VIEWER, BRAND OR AGENCY.

TV viewers don’t care how the advertising sausage is made – all they know is an ad break will appear at the moment of highest tension. Behind the scenes, however, there are often three separate [...]

RORY HEFFERNAN, ATOMIC 212’S FIRST EMPLOYEE, APPOINTED ACTING-NATIONAL MD

DO THE MAFS: THREE SEPARATE TEAMS FOR ON TV BUY? THAT’S NO GOOD FOR THE VIEWER, BRAND OR AGENCY.

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