THE RISE OF MACHINE LEARNING: NAVIGATING PITFALLS, EXPLOITING MARKETING OPPORTUNITIES AND AVOIDING HYPERBOLE – AND WHAT TO DO FIRST TO DRIVE ROI Artificial intelligence (AI) and Machine Learning (ML) remain shiny buzzwords in [...]
Managing Marketing is a podcast hosted by TrinityP3 Founder and Global CEO, Darren Woolley. Each podcast is a conversation with a thought-leader, professional or practitioner of marketing and communications on the issues, insights and [...]
Independent agency Atomic 212° has strengthened its smarter, faster, accountable media offering with 33 new hires across its Sydney, Melbourne and Darwin offices. Some 25 of which have joined since January 2021. The new joiners [...]
Asier Carazo Atomic 212º Originally from Spain, Asier Carazo made the move to Australia in 2018 when he was poached to lead the Havas Melbourne strategy team. Prior to this, Carazo spent time with Havas’s [...]
Independent agency Atomic 212 has bolstered its ranks across planning, client services and digital nationally. In Sydney new recruits include former Mindshare Global and Australian director, Brittney Rees, who has joined as group account [...]
Which digital marketing techniques are set for high impact as Google's third party cookie cull all but ends targeting individuals and 1:1 marketing? Try CRM and media retargeting, prospecting and reporting. Prepare for major impact. [...]
We know you’ve been waiting with bated breath, endlessly refreshing the B&T homepage waiting for this very article to appear. Now, the wait is over and we’re thrilled to announce the 30 Under 30 [...]
